FCC Seeking Public Comments on Sports Broadcasting Practices and Marketplace Developments
The FCC’s Media Bureau is asking for the public’s comments on the current state of sports broadcasting. In making the announcement, the Commission says, “Many games are still available for free over broadcast TV, but there has been a surge in recent years of games going behind the paywalls of various streaming services. While this can increase the number of games and sports available to fans, many consumers today find it more difficult to find the events they want to watch and are now paying to sign up for one or more video distribution platforms that consumers can find difficult to navigate.”
With that said, it is asking for consumers to “address the current and emerging trends in the distribution of live sports programming. How does the present marketplace benefit or harm consumers? How does the
recent trends towards fragmentation facilitate or inhibit the ability of local broadcast television stations to meet their public interest obligations, including their production of local news and reporting? In what ways is the marketplace continuing to evolve and how will future changes impact consumer access to free over-the-air news and information, including public safety information?”
NAB president Curtis LeGeyt issued the following statement in response: “NAB thanks Chairman Carr for his leadership in examining the rapid changes in the sports broadcasting marketplace and what they mean for American viewers and local communities.
“Consumer access to premier games through free, over-the-air television has long been a cornerstone of the American sports fan experience. As distribution becomes more fragmented across streaming services and paywalls, fans face higher costs and greater confusion just to follow the teams they care about. Local broadcasters provide the widest reach for live events, bringing fans together to celebrate their favorite teams.
“As the Commission evaluates these marketplace trends, it is important to ensure that local stations have a fair opportunity to compete for premium sports rights. That includes modernizing outdated ownership restrictions that limit broadcasters’ ability to achieve the scale necessary to compete in today’s media marketplace. We look forward to participating in this proceeding and providing real-world insight into how disruption in the media landscape is affecting viewers and local stations.”




6:00 pm to 7:00 pm, beginning March 9. The station says, “Craig is a veteran talk show host having previously worked at WGN Radio and 93 WIBC. He is also a frequent guest host with Radio America’s ‘The Dana Show’ and ‘The Chad Benson Show’ and WIBC’s ‘Tony Katz and the Morning News.’” Colling says, “How awesome is it to be at the same radio station I remember reading about in The Way Things Ought To Be! I can’t wait to get started. A big thank you to Bonny, Russell and the entire team at KSEV!”


According to the study, 22.07% (2366 stations) had women holding the general manager position in 2025. This is a slight increase from last year where the number was 21.67% and compared to 2004 continues to show solid growth when the percentage of female general managers was only 14.9%. MIW says, “Overall, the best management opportunities for women in radio continues to be in sales management. 35.31% (3561 stations) had a woman sales manager in 2025 which is basically flat from 35.67% in 2024. The greatest challenge for women in radio management continues to be in the area of program directors/brand managers. Women currently program 13.02% (289 stations) which is a slight gain from 12.38% in 2024. MIW board president Sheila Kirby comments, “Twenty-five years of data give us clarity. We are encouraged to see movement in general manager and programming roles, particularly within the Top 100 markets. At the same time, flat growth in sales leadership and the continued underrepresentation of women in programming nationally remind us that progress is not automatic. Sustainable advancement requires intention. MIW remains committed to mentoring, advocating, and creating pathways for women to lead at every level of the industry.”





Indiana Wesleyan University, effective July 1. SRN VP/news Tom Tradup says, “Greg is the consummate professional whose solid coverage will be sorely missed by our Washington Bureau and by our listeners nationwide.” Tradup says Clugston served on the White House Travel Pool and often traveled on Air Force One covering President Trump for SRN News.
company says Charlamagne Tha God will join the festival alongside some of the Black Effect’s most popular personalities for a day full of live podcast tapings and informative discussions aimed at aspiring podcasters in the Black community. Charlamagne Tha God says, “Each year we return to Atlanta with purpose and intention to amplify storytelling, champion community, and celebrate excellence in podcasting with thousands of our cousins from around the world.”
dominant spoken-word audio listening platform, but it was fully sixty-five percentage points higher than podcasts, which accounted for 10% of listening time back then. Quarter by quarter and year over year, time spent using AM/FM radio to listen to spoken-word audio has declined significantly and shifted to time spent with podcasts. As of Q4 2025, 40% of time spent listening to spoken-word is now spent with podcasts and 39% of time is spent with AM/FM radio. Not only does radio not beat podcasts by a significant margin, it now trails the on-demand platform for spoken-word audio listening.”




brands with promotion nationally across iHeartMedia’s multi-channel ecosystem. iHeartMedia president of business development and strategic partnerships Michael Biondo states, “This partnership with the International Flag League showcases iHeart’s commitment to supporting emerging sports and the communities that champion them. By combining iFlag’s explosive growth with iHeart’s unmatched reach, we’re creating new opportunities for athletes, fans and brands to engage with the sport like never before.”
president Tim McCarthy says, “Verma brings a vibrancy and excitement to our evening. The Annual Gala is our biggest fundraiser, and the money is needed more than ever. The number of requests for aid goes up every year. That means more broadcasters than ever before are aware of our mission and we must answer their cry for help.” As previously announced, this year’s BFOA Gala will also honor VERSANT CEO and former chair of NBCUniversal Media Group Mark Lazarus with the Golden Mic Award, Judge Judy Sheindlin with the Edward F. McLaughlin Lifetime Achievement Award, Stephen A. Smith with the inaugural Broadcast Personality of the Year Award, and Ernest A. Liebre with the Philip J. Lombardo Spirit Award.




audience over indexes for a slew of major purchase categories.” Some of the key findings in the study include: 1) The number of sports-formatted AM/FM radio stations has grown +14% over the last decade, while revenue shares increased +38%; 2) According to Nielsen, the sports format ranks an astonishing number one in streaming shares among 25-54s and 18-34s, while in-car listening is the dominant location of listening among over-the-air sports AM/FM radio listeners; 3) Advertising on sports AM/FM radio is more effective than TV sports because the AM/FM radio audience is far more attentive and sports engaged; and 4) Ranked third in income of twenty-four AM/FM radio formats, the sports format has seen household incomes grow 17% since 2020. 
president Julie Talbott says, “We’re deeply saddened by the loss of Rev. Jesse Jackson, and it has been an honor to work with him and his family throughout the past two decades of his ‘Keep Hope Alive’ radio show. Santita Jackson is uniquely positioned to carry forward his legacy and his unwavering commitment to community and social justice – values he championed so powerfully for listeners and stations across the country.” iHeartMedia chairman and CEO Bob Pittman adds, “Rev. Jackson has been a transformative voice in American life, and it was a privilege to work with him dating back to ‘The Jesse Jackson Show’ with Quincy Jones in the 1990s. We’ve valued our relationship with him over the years and look forward to celebrating his lasting impact on the national conversation and our culture – an influence that will continue to resonate for generations.”
Christianity. This podcast is an extension of the conversations I’m already having – about faith, family, and what it means to live with conviction in a liberal culture. I’m excited to bring those discussions to a wider audience.” Salem Media SVP of content Phil Boyce states, “Danielle represents the next generation of conservative voices. As Salem continues to invest in new talent and new platforms, her voice reflects both where the conservative audience is headed and the future we’re building at the Salem Podcast Network.”
Leadership Award honorees are: Heather Cohen, president, The Weiss Agency; April Carty-Sipp, EVP, Industry Affairs at NAB; Michael J. Hayes, president, Hearst Television; Mike Hulvey, president & CEO, Radio Advertising Bureau; Chad Matthews, president, ABC-Owned Television Stations; Alissa Pollack, EVP, Global Music Marketing, iHeartMedia. The 2026 Lowry Mays Excellence in Broadcasting Award honoree is John Catsimatidis, owner & CEO, WABC Radio/Red Apple Media. The 2026 Chairman’s Award honoree is Emmy-winning broadcast journalist Deborah Norville.



daily lineup: “Daybreak with Brian and Jamie” airing 6:00 am to 9:00 am (starring Brian Noonan and Jamie Martinson); “The Jeff Santos Show,” airing from 2:00 pm to 5:00 pm; and “Nite Lite With Pete Schwaba and Greg Bach” airing from 5:00 pm to 7:00 pm. Civic Media vice president of product Aaron Carreno said, “We’re excited to refresh our programming with the addition of new radio shows and a continuous stream of digital content that meets audiences wherever they are. This growth reflects our commitment to delivering fresh voices, diverse perspectives, and engaging storytelling across every platform. By strengthening both our on-air and digital presence, we’re creating more opportunities for our community to connect, discover, and stay informed—anytime, anywhere.”
If you work in radio, you’ve heard every flavor of AI anxiety. Some fear it will wipe out jobs. Others treat it like a super shortcut – cranking-out spots, promos, and proposals faster and cheaper. Kate O’Neill’s “
Rochester sports. Audacy SVP and market manager Tim Wenger says, “This hybrid approach lets us bring the full strength and recognition of WGR’s established sports lineup to Rochester while still delivering a strong local voice tailored specifically to Rochester fans. We know how deeply connected Rochester listeners are to Buffalo-area teams, and this expansion allows us to serve that passion while preserving meaningful, local sports talk and engagement. With the launch of WGR Rochester, our reach now more fully covers the Rochester market and further cements WGR as Western New York’s sports giant and voice of the fans.”
purchasing power – backed by a population of nearly 70 million that is a leading ethnicity in growth – has now reached $4.1 trillion and continues to grow more than twice as fast as that of non‑Latinos. iHeartMedia says, “The impact of this can only be measured in global scale: If isolated, the GDP of current U.S. Latinos would rank fifth in the world, having surged from $2.2 trillion in 2015 to $4 trillion.” iHeartLatino president and chief creative officer Enrique Santos says, “Bicultural Latinos are not just an audience — they are a cultural vanguard, driving tastes, trends and conversations across every platform while powering one of the fastest‑growing segments of the U.S. economy and redefining what it means to be American. For brands, the takeaway is clear: culture is the strategy — language is the tactic. Those who lead with cultural intelligence, not just translation, earn more than attention, they earn long-term loyalty and trust.” The study also finds that audio is important to this demographic. The study finds: “Broadcast reaches 9 in 10 Latinos monthly, according to Nielsen, and this new research shows that Bicultural Latino radio listening is diverse – 92 percent listen in English, 78 percent listen in Spanish – and 65 percent of Bicultural Latinos prefer listening to radio/music/podcasts equally in Spanish and English. Additionally, the research shows that 98 percent are listening to music weekly, 63 percent tune into podcasts weekly and 69 percent engage with live sports through audio.”
radio industry (and its related fields) seeks to connect with and develop a next generation of professional practitioners as well as engaged audiences. TALKERS is honored to again provide financial support, encouragement, experience, and advice to the dedicated organizers of this very special event.
I am pleased to be speaking this weekend at the IBS New York 2026 conference in New York City. Thank you, TALKERS magazine, for being the presenting sponsor of this important, timely annual event along with the Intercollegiate Broadcasting System (IBS).
“Podcasting’s momentum strengthened in 2025, with audio remaining the foundation of the medium while video helped bring in new audiences. What’s most compelling is the diversity podcasting now delivers across content, platforms, and consumers. Triton’s report highlights where new listeners are engaging and how their evolving behaviors – including shopping and purchase intent – are creating a highly engaged audience that is increasingly attractive for brand investment.” One key finding from the study is that “consumption preferences vary sharply by genre. Categories primarily consumed via audio are Science (58%), History (56%), Fiction (54%), Arts (51%), and True Crime (50%), while Music (34%), Sports (32%), Kids & Family (31%), Comedy (30%), News (30%) skew more heavily toward exclusive video consumption. This emphasizes a need for differentiated content and monetization strategies.” 
strategy and drive expansion across Compass Media Networks’ national audio portfolio. Compass SVP affiliate sales and content Nancy Abramson says, “Sydney has consistently demonstrated exceptional sales skills and a deep understanding of the affiliate marketplace. This promotion is well deserved and recognizes her ability to build strong partnerships and deliver results.”