Derek Egeberg Brings KBLU, Yuma Back to Life
Local businessman Derek Egeberg announces he’s acquired KBLU-AM, Yuma, Arizona and is relaunching the station as a news/talk outlet. Egeberg had hosted a weekend financial show on the station for years when former owner El Dorado Broadcasting took the station dark. He decided to take on the task of buying and 
reinventing the station. He posted to Facebook: “Eighty-six years ago, this station was created right here in Yuma as a local voice for local people. Over time, like many great American institutions, KBLU became part of larger corporate ownership. But now the story changes. KBLU is once again locally owned, locally operated, and locally directed. This is more than a radio station changing hands. This is a comeback story… And we’re proud to announce that ‘The Russ Clark Show’ is back on the air weekdays from 6:00 am to 9:00 am. That matters because local radio should sound like the community it serves. It should know the streets, the businesses, the families, the farmers, the veterans, the first responders, the leaders, and the heartbeat of Yuma.” The station will feature programming from Premiere Networks, including Sean Hannity, “The Clay & Buck Show,” Michael Berry, “Our American Stories,” and more.
from morning drive to the 2:00 pm to 5:00 pm daypart beginning on Monday (10/12). The program also airs on iHeartMedia’s Madison sports talker WTSO “1070 The Game.” The move is happening in part so the hosts and cover evening Green Bay Packers games and not have to turn around and get up before dawn. The station will air “2 Pros and a Cup of Joe” starring LaVar Arrington, Brady Quinn, and Jonas Knox.
The “Pareto Principle” is a rule-of-thumb that roughly 80% of revenue comes from about 20% of customers, in many industries. Including radio, where so-called “First Preference” or “P1” listeners – those who listen to your station most – contribute most of your Time Spent Listening.
engagement, and performance – the Index reveals where NFL fandom is strongest, how the most passionate fans express that fandom, and what it means for brands trying to reach them.” Audacy says the data show avid sports fans gravitate to radio shows and podcasts: 82% of avid NFL fans listen to sports podcasts; 81% listen to sports talk radio; 81% listen to sports play-by-play – spending more time with those programs than they do with TV highlights, social media, and live game TV. Audacy says that for advertisers, NFL super fans are a gold mine as those exposed to radio ads show Awareness at 56%, Consideration at 49%, Purchase at 51%, and Loyalty at 41%. 
Lotus Communications Corp’s Seattle operations is seeking an account executive. In the Seattle market Lotus operates all-news KNWN-AM/FM, talk KVI and country KPLZ in addition to its digital marketing solutions. 
new deal for the Salem Radio Network to serve as the new home for his daily 5:00 pm to 6:00 pm ET program. Additionally, the two-hour weekend version of “The Voice of Reason” currently distributed through the Salem Radio Network, expands to three hours. Hooser comments, “We are excited for the new opportunities working closely with Salem Radio on the program as we continue to grow, becoming one of the fastest-growing independent talk radio shows in the nation!”
chatbot providers to clearly disclose that users are interacting with artificial intelligence, give users access to their own chat logs, establish data security requirements, restrict the use of chatbot conversations for advertising and behavioral profiling, require affirmative consent before adult users’ conversations are used for AI training, and establish stronger protections for minors. Morano says, “Every transformative technology has had growing pains. Radio changed politics and mass communication. The telephone changed the meaning of distance. Cinema and television changed entertainment, advertising and culture. Society eventually developed rules, norms and expectations around all of them.
or Go Home: How Small Thinking is Killing Advertising and What to Do About It. Both publications point to a number of conclusions that advertisers should be aware of: 1) Advertisers have two jobs: Convert existing demand by reaching the five percent who are in the market and create future demand via brand building focused on the 95% of consumers who are not in the market; 2) “Big media ads” (AM/FM radio, TV, and outdoor), are more effective at creating future demand because they create a greater sense of quality, popularity, and trust for brands; 3) Ads from “big media” (AM/FM radio, TV, and outdoor) stick in minds more than digital or social media ads. Over 85% of online ads don’t reach the 2.5 second Attention-Memory Threshold, according to Amplified Intelligence’s Karen Nelson-Field; 4) Don’t be afraid of “waste.” It’s the part of advertising that works. 
2026. LAUNCH was created to develop and advance women pursuing careers in broadcast engineering, audio production and technical operations. The year-long mentorship pairs a rising professional with an experienced industry leader for one-on-one guidance, professional development and deeper exposure to the technologies and operations powering today’s broadcast and audio industry. MIW Board President Sheila Kirby said, “As technology continues to transform every part of the broadcast business, we need more women building, operating and leading the systems that will take our industry forward. Expanding LAUNCH to include women working with our technology partners and vendors allows us to reach talented professionals across a much broader part of the broadcast ecosystem. This program is about giving women access to the mentorship, technical knowledge and relationships that can help turn career potential into long-term leadership.”
Suzanne Scott says, “Karoline’s firsthand experience in the White House and on the presidential campaign trail gives her a distinct understanding of today’s political landscape. We look forward to her providing our audience with authentic and sharp insight across all FOX News Media platforms.” Leavitt’s experience includes running as the Republican candidate for congress in her home state of New Hampshire’s 1st Congressional District in 2022, serving as communications director for then-House Republican Conference Chair Rep. Elise Stefanik (R-NY), and during the first Trump Administration serving as a presidential writer and assistant press secretary.
Show” (12:00 noon to 2:00 pm ET) adds rotating co-hosts Cheryl Casone, Marcus Lemonis, and Lou Basenese alongside current host Jackie DeAngelis. Additionally, Liz Claman will launch a new Friday night program titled, “Claman’s Power Players” (7:00 pm to 7:30 pm ET). FOX News Media president and executive editor Jay Wallace says, “We’re excited to bring viewers fresh programming from a seasoned team of journalists, offering expert insight and analysis on the forces shaping the economy and driving business news. FOX Business remains committed to delivering compelling business news, market analysis, and conversation throughout the day, and these changes will further strengthen our weekday lineup.”
honor community service efforts conducted between October 1, 2025 and September 30, 2026. A panel of judges representing the broadcast industry and community service organizations will review the submissions and select 50 finalists. From that group, 10 stations will be named Crystal Radio Award winners. Winners will receive national recognition during a ceremony at the NAB State Leadership Conference in Washington, DC, on March 2, 2027.
Midwest Communications news/talk WMBD, Peoria, Illinois dismisses longtime morning drive co-host Dan DiOrio and morning drive news anchor Julia Bradley. DiOrio had served with the station for the past 35 years, most recently co-hosting the “Greg and Dan Show” alongside Greg Bratton, who continues as the station’s morning host solo.