Wisconsin broadcasting company Civic Media signs a deal to acquire WZTI-AM, Greenfield and FM translators W262CJ, Milwaukee and W297BY, Franklin from Milwaukee Radio Alliance LLC. The signals had been broadcasting an oldies format until recent flooding the area knocked WZTI off the air. Civic Media
intends to have the station back on the air within a few weeks and it will continue to air an oldies format. Civic Media will add W262CJ at 100.3 FM to the simulcast of talk WAUK-AM, Waukesha which is also heard on W266DR, Waukesha at 101.1 FM. The 100.3 FM signal gives the station a presence in the center of Milwaukee. Civic Media regional president Chris Moreau says, “We’re thrilled to expand our presence in Milwaukee, our largest metro market. These acquisitions allow us to better serve listeners across southeastern Wisconsin with our commitment to local news coverage and quality programming. The extended coverage area creates exciting opportunities for both our audience and advertising partners.”
