KBLA, Los Angeles Celebrates Fourth Anniversary
Los Angeles talk radio outlet KBLA “Talk 1580” was launched four years ago today (6/19) by Smiley Audio Media owner Tavis Smiley. The company says it is proudly celebrating the anniversary “with four high-profile public events. Since its launch, KBLA Talk 1580 has become the station of choice for Black and
African American residents, as well as progressive listeners more broadly. KBLA Talk 1580 continues to be the most ‘trusted, credible, and reliable’ media source in Southern California for African Americans and beyond. While KBLA Talk 1580 is unapologetically progressive, the station and its on-air talent prioritize good ideas over ideology.” KBLA will hold a “Juneteenth Backyard Barbecue” today at Kenneth Hahn State Recreation Area from 4:00 pm to 8:00 pm. On Saturday (6/21) KBLA will present an “Empowerment Congress Juneteenth Community Celebration & Dialogue” at The Beehive from 9:00 am to 2:00 pm, and on Sunday (6/22), station host Dominique DiPrima will moderate a “State of Black Women in Los Angeles” symposium at The Living Room @ Faithful Central Bible Church from 10:00 am to 2:00 pm.
Buffalo market, acquired WHDL from Cumulus Media earlier this year. He says, “I’m thrilled to be debuting a local talk station that deals with real issues. I feel the conservative talk lane is open, and that will give listeners a choice of the type of talk that they really want to hear.” The station will feature syndicated shows including Premiere Networks’ “The Sean Hannity Show,” “Glenn Beck,” “Clay Travis & Buck Sexton,” and “Jesse Kelly,” plus Erik Erickson, Lars Larson, Vince Coglianese, and more. New York State Assemblyman David DiPietro will also host a local program.
KPIs and lower CPMs can be misleading, and a channel’s ability to claim conversion credit doesn’t necessarily translate to real value. This bias can lead to underinvestment in traditional channels, like radio, which, despite being perceived as less effective, can deliver substantial ROI.” The perceived effectiveness of radio by marketers puts it dead last in ROI. But a weighted average shows that radio is second only to social media in ROI. The study also found that “podcasts demonstrate strong ROI, comparable to TV and digital display, yet they are often overlooked or undervalued.” 
Olivia will be a great addition to the Commission. Olivia brings years of valuable experience to the agency, including her public service on Capitol Hill and time in the private sector. I am confident that her deep expertise and knowledge will enable her to hit the ground running, and she will be an exceptionally effective FCC Commissioner. I look forward to welcoming Olivia to the Commission as a colleague and advancing an agenda that will deliver great results for the American people.” Fellow Commissioner, Democrat Anna Gomez also welcomes Trusty, saying, “I want to congratulate Olivia Trusty on her confirmation and welcome her to the FCC. I have known Olivia for years and have been very impressed with her strong background in communications policy and deep understanding of the technical aspects of this job, which will be a great asset to this agency. I look forward to working with her to return the FCC to its core priorities of protecting consumers, promoting innovation and competition, and securing our communication networks.”
throughout the Patriots season. Andrews will also be featured on The Sports Hub Patriots Radio Network Pregame Show and will co-host a video podcast with Alex Barth. WBZ-FM program director Rick Radzik says, “David’s leadership and deep understanding of the game made him a standout on the field, and we’re excited to bring that same level of insight and authenticity to our listeners. He’s a natural fit for our lineup and the perfect voice to help break down the season from a player perspective.” Andrews comments, “I’ve enjoyed a great relationship with ‘The Sports Hub’ since coming to New England 10 years ago. I’m looking forward to providing my analysis and perspective across the station’s various platforms this season.”
average downloads and NPR maintains its grasp on the top two spots with “NPR News Now” at #1 and “Up First” at #2. iHeartRadio’s “Stuff You Should Know” is #3 and Audacy’s 
community events, retail/client events, local fairs and more. You will meet new people and engage with the public. Plus, interact with multi-media marketing pros to get an edge on your career with real world experience. This is a great job for all ages over the age of 18. If you are retired, a veteran, looking to fill some time on the weekends, in college looking for some extra part-time work or interested in the radio and television industry this is a great opportunity.” The position pays $21 per hour. 
manager Liz Mayer says, “There is no denying that YouTube is playing an important role in the podcast ecosystem, especially when it comes to discovering new podcasts. However, over half of weekly podcast consumers indicate they consume via audio primarily. So, while the new video capabilities are exciting and need to be focused on, the industry can’t forget that it’s what consumers are hearing that is most important.” Highlights from the report include: 1) Audio remains the primary mode of podcast consumption (58%) despite growing video options; 2) YouTube is the leading podcast platform, yet it is not a walled garden as consumers listen to podcasts across multiple platforms; 3) Podcast discovery: YouTube is the place to be found; 44% of new podcast audiences started listening on YouTube; 4) Downloads and listens underestimate the actual audience: The current download impression model fails to account for co-listening; and 5) Why podcast advertising works so well: Podcasts hosts are three times more influential than social media influencers. 
group’s CEO. As part of the new deal, Hyphenate and Longoria will executive produce a slate of new original podcasts with iHeartMedia’s My Cultura. She says, “Storytelling shapes how we see ourselves and how the world sees us, and podcasting is one of the most intimate, accessible and powerful ways to connect with audiences and share meaningful, authentic conversations. There’s never been a more urgent time to elevate Latino voices and talent. Through this partnership between Hyphenate and iHeart’s My Cultura, we’re building a bigger platform for stories that reflect the richness and complexity of our community.”
to the industry in a free webinar on June 25 at 2:00 pm ET. More than 2,000 people ages 13-24 in the U.S. were surveyed for the report. Edison says, “The study explores what shapes the lives of Gen Z – from current issues to overall outlooks, and what their media choices include – from music discovery to their favorite podcasts. Learn how Gen Z listeners use audio, tech, and social media, and most importantly, the role audio plays in their daily lives.” 
over for Jeff Evans, who was recently promoted to vice president of radio for HMG. Pickett previously served as director of content for Townsquare Media in Boise and as regional vice president at iHeartMedia, “further strengthening his background in multi-market and multi-format programming, talent development, and creating engaging on-air content. His broad experience and passion for mission-driven media make him uniquely equipped to lead WayFM into its next season of growth and innovation.”
With so many of us taking vacation time soon, guest hosts are often local somebodies who are not career broadcasters and don’t share our second-nature performance routines. For their benefit, these tips, based on my experience on both sides of the mic:
Thursday (6/12) in New York City. The Distinguished Service Award was presented to WABC Radio in recognition of a century of broadcasting leadership and its continued role as a vital force in American media. During his acceptance speech, Catsimatidis stated, “92% of the American people believed what Walter Cronkite said, and I think news has to get back to that situation and that’s what we’re doing at WABC.” He added, “I am honored to accept the Distinguished Service Award on behalf of WABC Radio, Margo [Catsimatidis], Chad [Lopez], and the entire team. We are committed to common sense, presenting all sides of a story, and letting the listeners decide.”
At first, I thought it was a joke. When I realized there were serious people having serious meetings about the joke, it became both horrific and symptomatic
primary to take on Democrat Mikie Sherrill in November. New Jersey 101.5’s coverage noted, “Conservative radio host Bill Spadea was expected to give Ciattarelli a fight, but any hope that Spadea might have had to keep the race close ended when President Donald Trump endorsed Ciattarelli. Ciattarelli defeated Spadea on election night with a landslide victory margin of over 40 points. Ciattarelli swept every county, including Ocean County, where Spadea’s base of support was believed to be strongest.” So far, neither the station nor Spadea have stated whether Spadea intends to return to the morning radio program.
underserved major markets” as it will debut “The Word Miami” on WWFE, Miami. That station has been airing Spanish language “La Poderosa.” Salem CEO David Santrella comments, “This is more than a station launch – it’s a calling fulfilled. Miami has long been underserved by strong, consistent Christian broadcast content. Salem was called to fill that gap. This expansion is a bold step in our mission to proclaim the Good News through every available channel.” The station is simulcast on AM 1550 WRHC (Miramar) and is also available via FM translators at 103.1 FM (Miami) and 98.7 FM (Miramar).
was the 26th year for the iconic Iowa summertime event that brings some 325 vintage tractors together at the Midwest Old Threshers Reunion fairgrounds in Mount Pleasant, Iowa. NRG Media says that while some entities might have been deterred from taking over such a popular and well-established event, company COO/CFO Jim Smith embraced the opportunity. He says, “We’re learning as we go, but we’re learning from people who have done this for a long time – very seasoned – so… it hasn’t been that heavy of a lift because we’re surrounded by good people.”